
Service
Sales GTM Playbook
Lacking a clear go-to-market (GTM) strategy that aligns all elements of your sales process?
Let's piece together your perfect strategy.
Problem
Are you unsure how to effectively position your product in the market?
Solution
A comprehensive GTM Sales Process Buildout and Playbook Design creates a tailored, scalable sales system for your SaaS startup. We align every piece of your sales puzzle to drive sustainable growth.
Strategic Foundation
Custom Sales Process • Industry 101 • Company Overview • Success Framework (Four Pillars of Excellence: Sales, Territory, Solution and Industry)
Customer Targeting
Qualification Framework • Personas and Ideal Customer Profile (ICP) • Buyer Personas
Revenue Optimization
Upselling - expansion strategy to increase wallet share • KPIs • Pricing Strategy
Sales Enablement
• Sales Plays • Sales Resources • Objection Handling • Running Effective Meetings and Demos
Market Positioning
Messaging • Competitive Battle Cards • Competitor Analysis
Performance Enhancement
Success Stories • Customer Case Studies • Sales Operating Rhythm• Sales Strategies

"We struggled with focus and needed help understanding what was important to focus on and how to best execute. Jon provided both immediate tactical changes we could make and long term strategies we could implement to improve our effectiveness.
— Mike Netzer, VP of Sales @ DatacenterHawk

Ready to optimize your go-to-market strategy?
Discover how a tailored GTM strategy can solve your unique sales challenges and accelerate growth.
Complimentary Services
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Sales Process Optimization
Optimize your sales processes to increase conversion and revenue.
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Sales Team Training
Transform your sales team to consistently hit your growth targets.
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Fractional Sales Leadership
Hire an experienced sales leader on a part-time basis to join your leadership team and navigate your company through the complexities of its growth stage.
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Recruiting and Staffing
Elevate your revenue team with elite talent tailored to drive growth and success.
